Danielle Ferguson
eCommerce Lead, Australia, New Zealand, Pacific Islands
Coca-Cola ASEAN South Pacific
Danielle is the eCommerce Lead for Australia, New Zealand and Pacific Islands for Coca-Cola ASEAN and South Pacific, based in Sydney.
Her role is responsible for driving the regional Offline-To-Online eB2C strategy for sustainable, profitable growth across eGrocery, Quick Commerce and PurePlay.
Danielle has spent 9 years working globally for the Coca-Cola system across Europe, North America and now ASEAN and South Pacific. Previous roles held have been anchored in Digital Commerce, Brand/Shopper/Channel + Trade Marketing, Commercial, RTM and Sales.