Sam Ho is the Client and Primary Insights Lead for APAC at Twitch. Based out of Singapore, he is responsible for developing Twitch's primary research capabilities into a centre of excellence around proprietary research and thought leadership pieces to educate the industry about Twitch's service, audience and the culture.

Prior to joining Twitch, he worked in a number of global research and analytics role where he acted as consultants to stakeholders in the technology, telecommunications, healthcare, media, FMCG, hospitality, and public service sectors globally, helping them make thoughtful business decisions powered by data.