The panel will discuss the modern shapes and forms of star power in the Australian media industry and the continued importance that knowledge of your audience plays in building a successful and influential brand.
In a panel hosted by Mediaweek's editor and GM, Trent Thomas, this panel featuring 2Day FM's Erin Molan, Paramount's Mitch and Mark, and Nova's Kent "Smallzy" Small will examine what Starpower looks like in 2023.
This will involve a deep dive into how they each built their own audience bases while discussing the importance of authenticity, the use of both linear and online platforms and personal branding.
In a panel hosted by Mediaweek's editor and GM, Trent Thomas, this panel featuring 2Day FM's Erin Molan, Paramount's Mitch and Mark, and Nova's Kent "Smallzy" Small will examine what Starpower looks like in 2023.
This will involve a deep dive into how they each built their own audience bases while discussing the importance of authenticity, the use of both linear and online platforms and personal branding.
Speakers
Key Takeaways
- The importance of authenticity in content creation.
- The convergence of linear and online content.
- How do you create a personal brand in 2023?
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