Partners


2018

Gold Partners

Google


Google’s mission is to organize the world‘s information and make it universally accessible and useful.

Since our founding in 1998, Google has grown by leaps and bounds. From offering search in a single language we now offer dozens of products and services—including various forms of advertising and web applications for all kinds of tasks—in scores of languages. And starting from two computer science students in a university dorm room, we now have thousands of employees and offices around the world. A lot has changed since the first Google search engine appeared. But some things haven’t changed: our dedication to our users and our belief in the possibilities of the Internet itself.
News Corp Australia


Shutterstock


Shutterstock is a leading global provider of high-quality licensed photographs, vectors, illustrations, videos and music to businesses, marketing agencies and media organizations around the world. Working with its growing community of over 250,000 contributors, Shutterstock adds hundreds of thousands of images each week, and currently has more than 150 million images and more than 8 million video clips available.
ThinkTV


Helping advertisers and their agencies get the best from today's multi-platform TV. ThinkTV is a dedicated research-driven, marketing and technology development company focused on helping the advertising and marketing community get the very best from commercial TV. From understanding how audiences engage with TV and celebrating advertising creativity, ThinkTV leads a collective effort to demonstrate how advertising in broadcast-quality content environments provides the greatest return on investment. ThinkTV was formed in May 2016 with founding members Nine, Seven Network, Network Ten and Multi-Channel Network/Foxtel.
Trade Desk


Corporate Partners

Facebook


Founded in 2004, Facebook’s mission is to give people the power to share and make the world more open and connected. People use Facebook to stay connected with friends and family, to discover what’s going on in the world, and to share and express what matters to them.
GumGum


GumGum is an artificial intelligence company with a focus on computer vision. Our mission is to unlock the value of visual content produced daily across diverse data sets. We teach machines to see in order to solve hard problems. Since 2008, the company has applied its patented capabilities to serve a variety of industries from advertising to professional sports, with more to come.
Quantcast


Quantcast is on a mission to help brands grow in the AI era. We are creating the System of Intelligence for the marketing ecosystem so clients can make every customer engagement smarter, faster and more relevant.

Since 2006, we’ve been building Q - the world’s largest AI-driven audience behavior platform for the open Internet that today directly quantifies over 100 million web and mobile destinations. Q powers the Quantcast Intelligence Cloud, our suite of audience insights, targeting and measurement solutions designed to understand, influence, convert and measure the consumer journey. Marketers, agencies, consultancies and publishers use the Quantcast Intelligence Cloud to discover new customers, drive incremental growth and deliver business outcomes.
Qantas


Snapchat


SpotX


SpotX is the leading global video advertising platform that enables media owners and publishers to monetise premium content across desktop, mobile and connected TV devices. As a modern ad server with programmatic infrastructure, data enablement, and monetisation solutions for OTT, outstream, and addressable TV, SpotX gives media owners and publishers the control, transparency, and actionable insights needed to understand buyer behaviour, manage access and pricing, and maximise revenue. SpotX also provides advertisers with a direct pipeline to premium supply and innovative solutions for optimising media efficiency, reach, and audience targeting. With best-in-class technology purpose-built for video, SpotX’s holistic, brand-safe solution is employed by some of the largest media owners and publishers in the world including fuboTV, Microsoft Casual Games, Newsy, Samba TV, Sling TV, Vudu and partners with a variety of different companies within the digital video ecosystem including comScore, DoubleVerify, Integral Ad Science, JW Player, MediaMath, MOAT, Nielsen, Oracle, and more.
Fairfax Media


Fairfax Media’s leading information brands, marketplaces and entertainment assets provide powerful connections between advertisers and large, diversified audiences throughout Australia and New Zealand. As the trusted voice, Fairfax informs, engages and entertains. Every day Fairfax empowers and enriches the lives of millions of people with independent, quality content and great experiences via its Australian Metro Publishing (AMP) news and business media platforms and digital assets, which include The Sydney Morning Herald, The Age, The Australian Financial Review, Brisbane Times, Canberra Times and more. The Sydney Morning Herald is proudly Australia’s #1 cross-platform news brand (print and digital), reaching more than 4.7 million people monthly; with The Age reaching 2.9 million and the Financial Review over 1.9 million. Visit adcentre.com.au for information. Source: emma conducted by Ipsos MediaCT; People 14+ for the 12 months ending March 2018, Nielsen Digital Ratings Monthly, March 2018; People 14+.
IAS


Integral Ad Science (IAS) is a global measurement and analytics company that builds verification, optimization, and analytics solutions to empower the advertising industry to invest with confidence and activate consumers everywhere, on every device. We solve the most pressing problems for brands, agencies, publishers, and technology companies by verifying that every impression has the opportunity to be effective, optimizing towards opportunities to consistently improve results, and analyzing digital’s impact on consumer actions. Built on data science and engineering, IAS is headquartered in New York with global operations in thirteen countries. Our growth and innovation have been recognized in Inc. 500, Crain’s Fast 50, Forbes America’s Most Promising Companies, and I-COM’s Smart Data Marketing Technology Company. Learn more at www.integralads.com.
Initiative


McCann


McCann Worldgroup, part of the Interpublic Group (NYSE: IPG), is one of the world's largest marketing communications networks. McCann Worldgroup’s operations are united across 120 countries by a single mission: to help brands play a meaningful role in people’s lives. This commitment focuses on creating work that earns a role in people’s lives by being interesting, evocative and useful. It’s powerful and effective creativity that helps clients grow their brands and businesses.
Microsoft


Microsoft Advertising provides advertisers and publishers with digital media and support to help drive deep and profitable engagement with consumers across Microsoft’s devices and services. This includes a media network that reaches hundreds of millions of consumers around the world, and services and sales support to help advertisers and agencies untangle the complexities of digital media to get more value from marketing and content investments. Microsoft Advertising makes buying and selling simple on leading media and innovative devices that include Windows 8, Windows Phone, Xbox 360, Skype, Bing, MSN and more.
PubMatic


PubMatic is a publisher-focused sell-side platform for an open digital media future. We exist to help our clients succeed. We work tirelessly to optimize your performance while our SSP enables you to make smart, strategic decisions. Featuring leading omni-channel revenue automation technology for publishers and programmatic tools for media buyers, our publisher-first approach allows advertisers to access premium inventory at scale. Processing over ten trillion advertiser bids per month, PubMatic has created a global infrastructure to activate meaningful connections between consumers, content and brands. Since 2006, PubMatic’s focus on data and technology innovation has fueled the growth of the programmatic industry and we are proud pioneers in the space. Headquartered in Redwood City, California, PubMatic operates 13 offices and six data centers worldwide.
SBS Media


CNN


CNN’s portfolio of news and information services is available in seven different languages across all major TV, digital and mobile platforms reaching more than 450 million households around the globe. CNN International is the number one international TV news channel according to all major media surveys across Europe, the Middle East and Africa, the Asia Pacific region and Latin America and has a US presence which includes CNNgo. CNN Digital is a leading network for online news, mobile news and social media. CNN is at the forefront of digital innovation and continues to invest heavily in expanding its digital global footprint, with a suite of award-winning digital properties and a range of strategic content partnerships, commercialised through a strong data-driven understanding of audience behaviours. Over the years CNN has won multiple prestigious awards around the world for its journalism. In addition, around 1,000 hours of long-form series, documentaries and specials are produced every year by CNNI’s non-news programming division, CNN Vision.CNN has 36 editorial offices and more than 1,100 affiliates worldwide through CNN Newsource. CNN International is part of Turner, a WarnerMedia company.
Enero


Impact


InMobi


At InMobi, we are leading the charge of architecting mobile-first customer engagement platforms that transform the economics of engaging a global consumer. We are innovating in ways that empower our customers to reach anyone in today’s connected world. We offer a suite of solutions built on superior architecture based on the core principles of simplicity and scale.At InMobi, we are leading the charge of architecting mobile-first customer engagement platforms that transform the economics of engaging a global consumer. We are innovating in ways that empower our customers to reach anyone in today’s connected world. We offer a suite of solutions built on superior architecture based on the core principles of simplicity and scale.

Today, the world’s largest brands, agencies, developers, and publishers are creating immediate business value by using our platforms to deliver highly compelling value propositions to the target consumer.

With 350+ data scientists, engineers and analysts spread across the globe, we continue to lead the industry in building architecturally superior mobile-first platforms. Our core ad network continuously analyses 100s of Terrabytes of data, and makes real time decisions to help our customers gain the most value from their investments. Our strategic acquisitions of Sprout – HTML 5 rich media authoring platform, AppGalleries and Metaflow that enable app discovery and distribution, plus a highly compelling roadmap of delivering end-to-end value continues to expand our leadership in the fastest growing market in the history of technology.
Kargo


MiQ


OMA


The Outdoor Media Association (OMA) is the peak industry body that represents the companies that display these advertisements. It also represents companies who own the signs, as well as companies who provide facilities to the OOH industry. OMA members represent approximately 80% of the OOH revenue generated in Australia. OOH advertising is always on, delivering messages 24 hours a day, seven days a week. It is ubiquitous, innovative, entertaining, and effective; it invites people to look up and engage with their surroundings and communities. It is the OMA's mission to build a more sustainable industry for its members by promoting the OOH industry and developing constructive relationships with stakeholders. Its activities span four core functions: audience measurement and data management; marketing and communications; government relations; and member services including advisory and training programs. The industry plays an important role in the economy and liveability of cities. By 2050, it is estimated that 94% of the population will live in urban environments. This population increase is triggering exponential growth in OOH audience numbers, and OOH is now the primary media channel that connects people with places. Over 50% of OOH revenue is returned to governments and landlords around Australia, ensuring a constant and ongoing reinvestment in technology. This means that the industry is positioned to deliver smart-city solutions that are increasingly being realised and embraced.
Salesforce


Sizmek


Sizmek is the largest independent buy-side advertising platform that creates impressions that inspire. In the digital world, creating impressions that inspire is vital to building meaningful, long-lasting relationships with your customers. Sizmek provides powerful, integrated solutions that enable data, creative, and media to work together for optimal campaign performance across the entire customer journey. Our AI-driven decisioning engine can identify robust insights within data across the five key dimensions of predictive marketing—campaigns, consumers, context, creative, and cost. We bring all the elements of our clients’ media plans together in one place gain better understanding for more meaningful relationships, make every moment of interaction matter, and drive more value across the entire plan. Sizmek operates its platform in more than 70 countries, with local offices in many countries providing award-winning service throughout the Americas, EMEA, and APAC, and connecting more than 20,000 advertisers and 3,600 agencies to audiences around the world.

Media Partners

B&T


Media-i


Motoring Media Network


Mumbrella


Mumbrella, which launched in December 2008, is a discussion of everything under Australia’s media and marketing umbrella.
PRØHBTD


PRØHBTD Media owns and operates the leading original content studio and largest multi-platform video network in the cannabis space. We provide a suite of premium video production, branding and digital marketing solutions to help Cannabis brands build their businesses and connect with customers through authentic stories & engaging content Learn more @ www.prohbtdmedia.com . PROHBTD.com is the premier online destination for modern cannabis enthusiasts that showcases art, music, video, fashion, travel, gastronomy, lifestyle and pop culture that rebels against all forms of prohibition. Contemporary and progressive, the PRØHBTD audience are savvy consumers who like to access informative and entertaining content, learn about cool gear and interact with each other.

Association Partners

AANA


APPA


Communication Council


IAB


The Interactive Advertising Bureau (IAB) is comprised of more than 600 leading media and technology companies that are responsible for selling 86% of online advertising in the United States. The IAB empowers the media and marketing industries to thrive in the digital economy. The organization educates marketers, agencies, media companies and the wider business community about the value of interactive advertising. Working with its member companies, the IAB evaluates and recommends standards and practices and fields critical research on interactive advertising. Founded in 1996, the IAB is headquartered in New York City with a Public Policy office in Washington, D.C. - See more at: http://www.iab.net/about_the_iab#sthash.lTmuMX0Y.dpuf
The Marketing Academy of Australis


MFA


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